Section 1

About the engagement model

The basics of what it costs, how the contract works, who pays for what, and how billing is handled.

What does it cost?

Pricing is custom for every engagement. The number depends on roster size, on-site cadence, and whether Genesis Fit is layered in.

The fit call ends with a real number for your roster, not a range. We send a one-page proposal, not a tiered menu with upsells.

How long is the contract?

Month-to-month with 30 days notice in writing. There is no annual lock-in, no auto-escalator, no termination fee. We do not believe in handcuffing operators who are not getting value. If month four is not working, we expect you to tell us, and we expect to either fix it or part on good terms.

Is participation voluntary for employees?

Always. Opt-in only. We will not adjust anyone who has not filled out the intake and signed informed consent. The employer pays for access; the employee decides whether to use it. Most teams reach 70 to 90 percent voluntary participation by month three once the early adopters report back to the crew.

Who pays, employer or employee?

The employer pays the monthly recurring fee. That is the corporate model and the whole point of running it this way. Some employees choose to use HSA or FSA dollars for the Genesis Fit weight-loss program on top of that, which we support with itemized receipts. The chiropractic visits themselves are covered by the employer-paid recurring.

How does pricing scale with roster size?

There is no flat per-employee rate. Bigger rosters tend to earn better per-employee pricing because the same on-site window absorbs more visits, and the recurring travel and setup time amortize across more people.

The fit call ends with a specific number for your roster, your trade, and your cadence.

Do you bill insurance?

No. That is the entire point of the model. Insurance billing slows everything down, chops the visit into 15-minute increments, forces the doctor to code for a diagnosis instead of focusing on the team, and adds a layer of paperwork to every single session. Genesis is paid by the employer on a single monthly invoice. One number, one signature, no claim forms.

Can we use HSA or FSA dollars?

For Genesis Fit, yes. We provide itemized receipts and a doctor-supervised program note that most HSA and FSA administrators accept as a qualified medical expense, particularly when there is an underlying BMI or comorbidity flag.

For the employer-paid corporate chiropractic visit itself, individual HSA reimbursement usually does not apply, because the employer is already covering the cost on the recurring invoice. Your benefits administrator is the right person to confirm in writing for your specific plan.

Section 2

About the on-site visit

Logistics, timing, who delivers it, and how it fits into a working day.

How long does a visit take?

Total on-site is typically 60 to 120 minutes per monthly visit, depending on how many employees rotate through. Each individual employee is on the table for 5 to 15 minutes. The Activator technique is fast on purpose. Nobody loses a half day to a 12-minute adjustment.

How disruptive is it to a workday?

It is designed to be invisible to throughput. We collaborate with your operations manager on scheduling the on-site window around shift breaks, lunch, low-production hours, or whatever your floor flags as the easiest seam in the day. The team rotates through one at a time, the shop floor keeps running, and most employees are back at their station inside 15 minutes.

What do you need from us logistically?

Three things. A quiet room or partitioned space where employees can have a brief private conversation and adjustment. A standard 110V outlet for the portable equipment. The intake forms returned to us 48 hours before the first visit so Dr. McCarley can review medical histories ahead of time. That is the entire logistical lift on your side.

Who delivers the visit?

Dr. McCarley. Every visit. Every time. There is no associate handoff, no rotating provider, no traveling rep with a card and a clipboard. The relationship is the product. The person who shows up in month one is the person who shows up in month thirty-six.

What if someone has a serious back issue or surgical history?

Activator Methods is a low-force, instrument-assisted technique with a strong safety profile for medically complex patients, including post-surgical histories, osteoporosis, disc issues, and chronic pain. Every employee fills out a written intake before their first session that flags surgery, medications, red-flag symptoms, and current treatment. If a case sits outside the scope of on-site corporate care, we refer out. We are not interested in being the wrong door for a complicated case.

What if we have a pregnant employee who wants to participate?

Activator is widely regarded as one of the most pregnancy-safe chiropractic techniques in the field, specifically because it is low-force and does not require the abdominal positioning that traditional manual technique often does. Dr. McCarley has 20 years of experience with prenatal care from the family practice. Pregnant employees fill out the same intake, note the pregnancy, and we adjust accordingly. As with everything else here, opt-in only.

Do you require employees to disrobe?

No. The corporate visit uses the Activator instrument plus light manual technique, all delivered with the employee fully clothed. They walk in wearing whatever they wore to work. They walk out wearing the same thing. That alone removes a meaningful share of the friction that keeps people from trying chiropractic at all.

Section 3

About credentials and safety

The records-keeper view: licenses, insurance, paperwork, and how this engagement is meaningfully different from a walk-in clinic.

What are Dr. McCarley's credentials?

Practicing Doctor of Chiropractic since September 2006. National Board of Chiropractic Examiners Parts I through IV plus the Physiotherapy board. NATA-certified athletic trainer since 1995, ten years before chiropractic school. Indiana Athletic Trainers License since 1998, when the state first created the credential (Dr. McCarley was among the first in Indiana to hold it). Activator Methods Basic and Advanced certification, 2005. Currently in private practice as Genesis Family Chiropractic in Indiana, with 20 years of continuous one-doctor operation.

What insurance does Genesis carry?

Professional liability insurance and general liability insurance, both at industry-standard coverage levels for chiropractic and corporate on-site work. We can issue a certificate of insurance to your broker before the first visit, and we can list your business as an additional insured on request. The paperwork has been handled before with our reference engagements; it is not a new process for us.

Will employees sign anything?

A brief intake form and a standard chiropractic informed consent before their first session. The intake captures medical history, current medications, red-flag symptoms, and the areas they want addressed. The informed consent covers what chiropractic care involves and any relevant contraindications. Both are standard documents that any chiropractic practice uses; nothing exotic.

What if there's an injury at the visit?

It is covered by Genesis Corporate Health's professional liability policy, which is the entire reason we carry it. We have documented protocols for emergent escalation: stop the session, assess, contact emergency services if warranted, notify the employer, document everything. In 20 years of practice spanning thousands of sessions, the answer to this question has stayed in the hypothetical. The protocols exist so it stays that way.

How does this differ from a traditional chiropractic clinic?

A traditional clinic has the patient come to the office, bills the visit through insurance, runs 15-minute appointment slots, sometimes uses associate providers or rotating staff, and focuses on individual symptom resolution one patient at a time.

Genesis Corporate Health has the doctor come to your site, is paid by the employer on a monthly recurring basis, runs longer per-employee sessions inside a single on-site window, uses the same provider every month, and focuses on injury prevention and team-wide productivity rather than one-off symptom care. Same training, same hands, different organizing principle.

Section 4

About Genesis Fit (weight loss)

The paired six-week weight-management program, how it works, and how it relates to the chiropractic engagement.

What is Genesis Fit?

Genesis Fit is a six-week doctor-supervised weight-loss program built on the ChiroThin nutritional protocol. Participants get a weekly one-on-one consultation with Dr. McCarley, body composition tracking, blood pressure monitoring, a structured nutrition plan, and a re-feeding phase at the end to make the weight loss durable. It is most often layered into corporate engagements as a paired service starting in month two or three, once the chiropractic cadence is established and the team has built trust.

What is ChiroThin?

ChiroThin is a proprietary nutritional support formula with 100% U.S.-sourced ingredients, designed to be used under direct doctor supervision as part of a structured weight-management program. The formula is intended to aid fatty acid transportation, fatty acid metabolism, blood sugar stabilization, metabolism, and detoxification.

It is not a miracle product, and we do not pitch it as one. It is a tool used inside a six-week program that also includes weekly nutrition coaching, doctor check-ins, weight and BMI tracking, and behavior change. The supervising doctor screens every participant for medical fit before they start, which is the part that matters most.

Is this GLP-1, semaglutide, or Ozempic?

No. Genesis Fit is nutritional and lifestyle-based, not pharmaceutical. There are no injections, no prescriptions, and no GLP-1 medications involved. The intervention is a structured nutritional protocol plus weekly doctor supervision. Many employees specifically choose Genesis Fit because they want results without the medication route, the side effects, or the long-term dependency questions.

What's the expected weight loss?

Manufacturer-published results from completed ChiroThin programs typically show participants losing 20 to 30 pounds over the six-week window when the program is completed under direct doctor supervision. Individual results vary based on starting body composition, adherence to the protocol, activity level, and underlying medical factors.

We share the conservative numbers because that is what the program actually produces. We do not over-promise, and we tell prospective participants on the intake call that the math only works if the protocol is followed.

What happens after the six weeks?

The program includes a structured re-feeding phase that transitions participants back to sustainable eating without crashing the metabolism. This is the part most short-term weight-loss programs leave out, and it is the reason the results stick. The goal is durability past week seven, not a yo-yo back to the starting weight by month three.

Can employees use HSA or FSA for Genesis Fit?

Yes, in most cases. We provide itemized receipts and a program note documenting the medical supervision. Most HSA and FSA administrators accept doctor-supervised weight management as a qualified medical expense, especially when there is an underlying BMI or comorbidity flag. We recommend each employee confirm with their own benefits administrator before assuming coverage.

What if a participant has to stop mid-program due to a medical issue?

After week one, we issue a pro-rated refund for the unused portion of the program. Before week one, we handle it case-by-case, but the default posture is to refund anyone who has a legitimate medical reason to pause. Nobody on our floor benefits from a participant continuing a program their doctor told them to stop. Health comes first, money second.

Section 5

About the soft launch and Genesis Family Chiropractic

How the corporate sub-brand sits next to the existing family practice, and what that means for current and new patients.

Is Genesis Family Chiropractic still open?

Yes. Genesis Family Chiropractic is the original in-office practice Dr. McCarley founded in September 2006, and it continues unchanged. Same office, same doctor, same families. Genesis Corporate Health is a separate sub-brand for the on-site corporate work. Both run in parallel; neither replaces the other.

How are the two brands related?

Genesis Family Chiropractic is the original in-office family practice in the Indianapolis suburbs, serving individuals, kids, athletes, and families since 2006. Genesis Corporate Health is the on-site B2B sub-brand, delivered by the same doctor with the same training but organized for teams instead of individuals. Same hands, two organizing principles, one practitioner.

Can my employees who already see Dr. McCarley at Genesis Family also join Genesis Corporate Health?

Yes, and they often do. The corporate visit does not replace their personal care; it adds to it. Some employees use the on-site monthly visit as their maintenance touchpoint and continue to see Dr. McCarley at the family office for deeper or more frequent work. It is the same doctor, so the patient record and the relationship carry across without friction.

Do you take new patients at Genesis Family?

Yes. The family practice continues to take new patients on the standard intake schedule. If you, your spouse, or your kids would like personal chiropractic care outside of a corporate engagement, the right place to start is savinglivesnow.com, the existing family practice site.

Section 6

Logistics and getting started

What the first 30 days look like, how fast we can start, and where we can physically reach.

How do we get started?

Book a 30-minute fit call through the /book/ page. You tell us how many people, what kind of work they do, where they hurt most often, and what you have already tried. We tell you in plain numbers whether Genesis is a fit. About a third of the time it is not. We will say so on the call rather than waste your time with a proposal that goes nowhere.

How quickly can we start?

Typically inside two weeks of signing the one-page proposal. The constraints are scheduling the on-site window with your operations manager and getting intake forms returned 48 hours before the first visit. Once those two pieces are in place, the first on-site visit goes on the calendar and the recurring cadence begins.

What's the geographic service area?

The standard service box is bounded by 82nd Street to the south, IN-28 to the north, US-421 to the west, and IN-9 to the east. That covers Hamilton County in full and large parts of Boone, Tipton, Madison, and northern Marion counties.

Outside that box we evaluate case-by-case based on roster size, travel time, and engagement scope. The service area page has the full map and the city list.

What about a small office that's not in trades or manufacturing?

We evaluate. Sometimes a desk-bound office team has the same overuse, posture, and sedentary-stress problems that benefit from on-site chiropractic care, especially in long-tenured staff. Other times the fit is wrong and we will refer you to a partner who does ergonomics consulting or a wellness-program specialist better suited to the room. The fit call is honest either way.

Still have a question we didn't answer?

The 30-minute fit call is the place to ask it. No deck, no tier menu, real numbers for your roster. If Genesis isn't the right fit for your floor, we'll say so on the call.

Book the fit call